SoMo 650 Socket's New PDA

Here is an interesting development in the world of PDAs and bluetooth barcode scanners - Socket, a company that traditionally manufacturers accessories and add-ons for other company's PDAs and handheld computers, has just announced their own PDA called the SoMo 650.

This is an interesting development since sales of stand alone PDAs (those without phone capabilities) have been dropping year-over-year in favor of PDA Phones and Smart Phones (PDAs running on Windows Mobile and other powerful operating systems that included integrated phone capabilities). It will be interesting to see how a new PDA without phone capabilities will sell these days.

I also wonder how this will impact Socket's sales of their bluetooth barcode scanners and other accessories. Other PDA manufacturers will naturally want to avoid referring customers to them out of fear that Socket will sell them the SoMo 650 rather than their iPAQ, XDA, MC35, MC50 or MC75.

Symbol Technologies, Intermec Technologies and many other handheld computer makers are rapidly downsizing handheld computers and releasing smaller versions, but most have integrated phones. These companies have often referred business or resold Socket products...hummmm. They will be very wary of Socket going forward.

Socket must believe they can make more profits by selling PDAs than not. So let the games begin!

RFID Not Quite Ready for Vendors

We have implemented several very nice RFID projects this year for tracking assets, but these customers seemed to find us, we did not find them. I have tried several times this year, with various online ad campaigns, to find a market for RFID related software products. However, when I ran my ad campaigns they seemed to generate a large numbers of PPC (pay-per-clicks), but the online visitors were only interested in reading not buying.

I found this article today that seems to support my findings:

Frost & Sullivan recently reported that the total North American RFID market for manufacturing and logistics is predicted to grow at a compound annual growth rate of nearly 20 percent over the next six years. Yet, about 75 percent of the technology companies responding to a CompTIA survey earlier this year said there are not enough people trained in the field. Eighty-percent said they believe that a lack of talent will hinder RFID adoption.

Several points to note - 1) when you are starting with nothing, 20% growth is not a lot, 2) Comptia offers training and certification classes - so to say the slow adoption of RFID is because of a lack of training is a bit self serving, 3) If you know of someone interested in RFID software solutions, please send them my way....a bit self serving I admit.